STAUPELL ANALYTICS GROUP - ANALYTICS EXPERTS FOR NONPROFITS, IMPROVING FUNDRAISING
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Driven by Data Blog

Negotiating Scary Times

10/31/2022

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This month’s theme is “Scary Moments in Fundraising” (see our Water Cooler chat, here). I prefer to talk in optimistic terms, so writing a follow-up blog post rather puts me off. However, like it or not, we are living in scary times. Even if we are vaccinated, we are watching world leaders start wars and our national leaders pick snowball fights instead of governing. Watching these events leaves me feeling foolish that I continue talking about fundraising planning techniques. Is there a way forward, anyway?
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I grew up in poverty. One of the lessons of poverty is this: If a resource appears, use it. The second is that anything can be a resource. I have used this scrapper skill set during my career, most recently during the 2009 economic crisis, where my team identified wealth still available and my organization shifted from major gift cultivation to making annual giving asks.

Here are some ideas: (you knew that I would pivot back to optimism, right?)

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Thoughts on Annual Campaign Kickoffs

10/5/2022

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It’s October so your annual campaign is already in gear. However, after the rush of printing and stuffing, or segmenting and emailing, you may have a short time to review your strategy. Here are some thoughts that I have after having run a successful annual giving campaign (we averaged a 27% increase every year for 5 years)

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    Authors

    Marianne Pelletier has more than 30 years of experience in fundraising, with the majority in prospect research and prospecting.

    Greg Duke helps Raiser’s Edge clients to optimize their database by implementing data clean-up techniques and creating reporting structures, including dashboards and SQL queries.  He also facilitates data imports into Raiser’s Edge and database administration.

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  • Home
  • About
    • Staupell Team
    • Testimonials
    • Partnerships >
      • Prospect Research Institute
      • Lityx
      • TouchPoints
      • Gravyty
  • Services
    • Fundraising Analytics
    • Prospect Development
    • Business Intelligence
    • Database Administration
    • Fundraising Optimization Solution
  • Training
    • Analytics Machine Learning Artificial Intelligence
    • Business Intelligence Visualization Reporting
    • Prospect Research and Management
    • Webinars
    • Classes >
      • Beginner Analytics Using R
      • Analytics Classes
      • Skill Builder Series
    • Workbooks
  • Blog
  • Events
    • Water Cooler Chats
    • Video Replays
  • Contact
  • Product