Fundraising Optimization Solution
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In the fundraising world, soliciting the right donations from the right prospects is becoming increasingly more sophisticated. Big data, machine learning, artificial intelligence, and sentiment-based communication are all tools that many nonprofits now use to cultivate and solicit donors. But the core questions around who a development shop should solicit and for how much is still the first and most important question to ask.
Staupell has partnered with Lityx to create a prospects segmentation tool that answers these key questions for you fundraising success:
- Who are our major gifts prospects?
- Who are our leadership annual giving prospects?
- What is the highest amount that we can ask for when soliciting each of our prospects?
- Who among our nondonors are more likely to become donors?
Using artificial intelligence tools and optimization techniques, the Fundraising Optimization Solution provides a dashboard of ALL of your constituents -- sortable, selectable, and extractable – to pinpoint the best ask, the most likely new donors, and donors who show a high probability to upgrade their prior gifts.