STAUPELL ANALYTICS GROUP - ANALYTICS EXPERTS FOR NONPROFITS, IMPROVING FUNDRAISING
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Video Replays

Virtual Water Cooler Chat - RFM (Recency, Frequency and Monetary Value)

6/17/2020

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Topic - RFM (Recency, Frequency and Monetary Value)

Join us for a demonstration -

Nonprofits are increasingly using marketing techniques to identify and solicit donors, even at the Major Gifts level. Join Jen Filla and Marianne Pelletier at Staupell's Virtual Water Cooler as they demonstrate a favorite: Using RFM (Recency, Frequency, and Monetary Value) to find the best prospects in your pool and those prospects who need more cultivation. How to build an RFM score and how to use it in prospecting will be demonstrated. 
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  • Home
  • About
    • Staupell Team
    • Testimonials
    • Partnerships >
      • Prospect Research Institute
      • Lityx
      • TouchPoints
      • Gravyty
  • Services
    • Fundraising Analytics
    • Prospect Development
    • Business Intelligence
    • Database Administration
    • Fundraising Optimization Solution
  • Training
    • Analytics Machine Learning Artificial Intelligence
    • Business Intelligence Visualization Reporting
    • Prospect Research and Management
    • Webinars
    • Classes >
      • Beginner Analytics Using R
      • Analytics Classes
      • Skill Builder Series
    • Workbooks
  • Blog
  • Events
    • Water Cooler Chats
    • Video Replays
  • Contact
  • Product