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Topic - RFM (Recency, Frequency and Monetary Value) Join us for a demonstration - Nonprofits are increasingly using marketing techniques to identify and solicit donors, even at the Major Gifts level. Join Jen Filla and Marianne Pelletier at Staupell's Virtual Water Cooler as they demonstrate a favorite: Using RFM (Recency, Frequency, and Monetary Value) to find the best prospects in your pool and those prospects who need more cultivation. How to build an RFM score and how to use it in prospecting will be demonstrated.
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Topic - Tips for One-Person Research Shops Join Staupell Analytics for a discussion on best practices and time-saving tips for one-person research shops. Our team, which has background in one-person shops and in transitioning from one-person to multi-person shops, will discuss their experiences, what worked and what didn't work, and how best to manage precious research time. Topic - Portfolio Management In this week’s Water Cooler Chat we take a fresh look at portfolio management. How do you cultivate and solicit prospects when you can’t see them in person? We’ll also look together for clues on those prospects that are best to cultivate now and ideas on cultivating everyone. Topic - Virtual Events with Special Guest Elizabeth Quilter NOW WHAT?!? You had an event planned for your nonprofit - what do you do now? Elizabeth Fallon Quilter, CFRE joined us to talk about strategies and success stories of nonprofits that have had to address and adapt to this very challenge. Topic - Ask Us Anything, A Brainstorming Session Join us for an open mic Water Cooler Chat. Attendees brought their fundraising pain points to the session and we brainstormed together. There are no downloadable slides for this session. Topic: The Economy Right now, we're hearing over and over that we have no idea how our economy will do coming out of the pandemic. In this session, Marianne Pelletier and Greg Duke will explore a few ways to use data from the Great Financial Crisis of 2008 to estimate what our fundraising results may look like this year. Topic - Prospecting Join Marianne Pelletier to pick up or refresh your prospecting skills. We’ll look at a few case studies as well. Topic: Data Cleanup During this time when a large number of us are working at home, many database managers and users have an opportunity to perform the data auditing and cleanup tasks which they have never had the time to perform. Topics include:
Topic: Sharing Fundraising Ideas In this open mic style session, our attendees shared how their organizations are raising money during this time, including letters that they've received from their favorite charities. We share our our ideas too. Topic: Keeping Calm During Crisis In this chat, we discussed what is in our control and not in our control as well as shared resources on how to manage stress. |
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