Excel for Fundraisers: How to Improve Your Annual Giving Strategy
SKU:
$1,200.00
$1,200.00
per item
2 Day In-Person Training
October 16-17, 2023
Springfield, MA
INSTRUCTOR: Marianne Pelletier
We will cover the gamut of the annual giving life cycle, from acquisition to renewal to upgrade. You will bring your own data and laptop and gain insights through in-class exercises. You'll leave the workshop with real action steps for your next year’s campaign, along with a toolkit on how to use analytics to transform your annual giving efforts.
- Analysis of fundraising methods and what worked
- Cost per dollar raised analysis
- RFM and Velocity for segmenting
- Assigning segments by constituent characteristics
- Setting ask amounts
15 Seat Limit
